{"title":"Ball Gown","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eMake an unforgettable entrance in these breathtaking Ball Gown style wedding dresses, designed for the bride who dreams of a truly magical celebration. The elegant fitted bodice beautifully defines the silhouette before flowing into a voluminous, full skirt that creates a classic princess-inspired look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA Ballgown is different from an A-line style as it is more Dramatic and often has more layers and volume\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"hilty","title":"Hilty","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eLayers upon layers of tulle make up this dreamy ballgown, not to mention the corsetted bodice and slight basque waist for over-the-top romance, finished with a tulle wrap to complete the look.\u003c\/span\u003e","brand":"Locket","offers":[{"title":"Order","offer_id":43291681587362,"sku":"230329-140-000","price":3676.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/1_fdddd183-0315-4dfc-a4d1-ca527676bd6a.png?v=1685070603"},{"product_id":"diantha-m","title":"Diantha Mikado Order","description":null,"brand":"Demetrios Capsule","offers":[{"title":"Order","offer_id":43292768764066,"sku":"230329-103-000","price":2999.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/1_c18c351a-7062-4d0c-954c-d828313a769a.png?v=1685076987"},{"product_id":"elea-dp500-order","title":"Elea (DP500) - ORDER","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eEmbellished with ornate lace and beadwork, the striking Elea gown features a contemporary, bateau neckline, open back and a soft princess silhouette.\u003c\/span\u003e\u003c\/p\u003e","brand":"Demetrios Platinum","offers":[{"title":"Order","offer_id":43665939169442,"sku":"230711-100-000","price":5499.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/1_534a1dcc-748c-418e-8df5-596ef2218cc2.png?v=1694129475"},{"product_id":"fortune-lace-up","title":"Fortune Lace Up","description":null,"brand":"Maggie Sottero","offers":[{"title":"Order","offer_id":44481148682402,"sku":"240505-140-000","price":3150.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/6_3b07e255-3f89-4148-bdb6-263d648a8572.png?v=1715056310"},{"product_id":"coco","title":"Coco","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCommand attention in this show-stopping ballgown, COCO, which features a dramatic silhouette through its ruched skirt and luxurious Mikado or satin fabric that exudes sophistication and grace. The structured bodice flatters the figure, while the full skirt adds drama and flair. The one-shoulder floral detail is a chic addition to this classic gown.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pen Liv","offers":[{"title":"Order \/ Ivory","offer_id":44508066742434,"sku":"240514-150-000","price":5120.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/1_ba1ee532-778e-4443-959c-6eb03676551b.png?v=1715725146"},{"product_id":"lumina-dp507","title":"Lumina DP507","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe Lumina wedding dress is like a fairytale princess meets Hollywood glamour. It’s strapless with sparkly beading and dreamy tulle. Top it off with an optional bodysuit featuring refined beading and long sleeves. Gown additions include bodysuit for beautiful sleeve additional detail (sold separately).\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Demetrios Platinum","offers":[{"title":"Order","offer_id":44508142403746,"sku":"2405-100-000","price":7100.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/1_f4c63f41-95fa-41b9-9432-0e015a3cf52b.png?v=1715912651"},{"product_id":"avah-1288","title":"Avah 1288","description":"\u003cp\u003eIntroducing the Avah 1288, a stunning recreation of a beloved Demetrios gown from the 1990s. With impeccable craftsmanship and skillful arrangement of pearls, this dress exudes sweetness and charm. The ruched bodice and flowing ball gown silhouette make for a perfect fit for today's bride. Complete the look with the detachable sleeve SL84 (sold separately). Available exclusively at Dion for Brides in Western Australia.\u003c\/p\u003e\n\u003c!----\u003e","brand":"Demetrios","offers":[{"title":"Order","offer_id":44510726652066,"sku":"240516-106-000","price":4200.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/8_f8c235ba-a2ba-4381-9a7a-04444a499fc8.png?v=1715912095"},{"product_id":"chandra-1","title":"Chandra","description":"\u003cp\u003eAs a wedding industry expert, CHANDRA is the epitome of timeless sophistication. Its textured, strapless sweetheart neckline delicately enhances the décolletage, while a mesh back adds modern elegance. Traditional buttons down the skirt add a touch of whimsy to the gown's overall classic design. Perfect for the bride looking for a luxurious yet effortless look on her special day.\u003c\/p\u003e\n\u003c!----\u003e","brand":"Pen Liv","offers":[{"title":"Order","offer_id":44819714801826,"sku":"240802-100-000","price":4955.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/25_PenLiv_PRO_CHANDRA_Fro_Web.jpg?v=1722574809"},{"product_id":"alurea-dress-only-mikado-lace-and-beads","title":"Alurea Dress Only Mikado Lace and Beads","description":null,"brand":"Pronovias Privee","offers":[{"title":"Order \/ Off White","offer_id":44832836550818,"sku":"240808-110-000","price":6690.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/ALUREA-FPronoviasPrivee.jpg?v=1723157970"},{"product_id":"julian-dress-and-flower-mikado","title":"Julian Dress and Flower Mikado","description":"\u003cp\u003eThe Julian Dress and Flower Mikado is a dramatic ballgown wedding dress, perfect for the modern bride. Its inner boning provides structure and support, while the detachable flower adds a touch of whimsy. The lined bodice and skirt ensure a comfortable fit, and the zip fastening with buttons creates a secure closure for the ultimate bridal look.\u003c\/p\u003e","brand":"Pronovias","offers":[{"title":"Order \/ Off White","offer_id":44832887701666,"sku":"240807-120-000","price":4930.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/JULIAN-DPronovias.jpg?v=1723162061"},{"product_id":"tina-with-plunge","title":"Tina with Plunge","description":"\u003cp\u003eExpertly crafted by Maggie Sottero, the Tina wedding dress exudes couture elegance. The pearl basque waist creates a bold, one-of-a-kind silhouette while the ball gown style adds a touch of dramatic flair. Make a statement on your special day with this stunning piece.\u003c\/p\u003e","brand":"Maggie Sottero","offers":[{"title":"Order \/ Ivory with Natural illusion","offer_id":45132214206626,"sku":"251218-130-000","price":3695.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Maggie-Sottero-Tina-Ballgown-Wedding-Dress-25MS261A01-Alt51-IV.jpg?v=1734410203"},{"product_id":"melrose","title":"Melrose","description":"\u003cp\u003eThe Melrose is a luxurious draped taffeta ballgown that offers the ultimate silhouette with its highest tier of long internal corsetry. Its organic draped neckline, low-v back, and architectural hip feature make it truly unique. Plus, detachable shoulder band or straps provide a change of look day-to-night.\u003c\/p\u003e","brand":"Moira Hughes","offers":[{"title":"Order \/ Silk White","offer_id":45161800106146,"sku":"250104-110-000","price":5630.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/MelroseMoiraHughes1.png?v=1736216453"},{"product_id":"charlie","title":"Charlie","description":"\u003cp\u003eIndulge in luxury with Charlie, an opulent and modern gown. The structured corset accentuates your curves, while the hand-pleated satin taffeta skirt adds movement and flair. With a statement low back and pleated straps, this gown is perfect for any unforgettable bride looking for elegance and ease.\u003c\/p\u003e","brand":"Moira Hughes","offers":[{"title":"Order","offer_id":45161800073378,"sku":"250104-100-000","price":5680.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/CharlieMoiraHughes4.png?v=1736216526"},{"product_id":"parvati","title":"Parvati","description":"\u003cp\u003eAs a leading expert in bridal fashion, our Parvati gown is a dream come true for every bride. Featuring a dropped waist ballgown design with a secure corset construction and flattering bodice. The straight neckline adds a touch of elegance, and let's not forget the convenience of pockets. Make your fairytale wedding a reality with Parvati.\u003c\/p\u003e","brand":"Locket","offers":[{"title":"Order","offer_id":45168101916834,"sku":"250107-110-000","price":3390.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/1_9d0246ea-57fa-4243-97b6-5f5e4234f01f.png?v=1736215381"},{"product_id":"charlotte","title":"Charlotte","description":"\u003cp\u003eIntroducing Charlotte, the ultimate bridal gown fit for a princess. This stunning strapless ballgown boasts a sweetheart neckline and corset bodice, expertly crafted with our luxurious Caterina Lace. The lace up back adds the perfect finishing touch. Say \"I do\" in style with Charlotte.\u003c\/p\u003e","brand":"Locket","offers":[{"title":"Order","offer_id":45168101949602,"sku":"250107-100-000","price":3350.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/2_4a0cbe4a-60d1-4c10-8ca0-524e2858a8c8.png?v=1736215267"},{"product_id":"valley-soft-mikado-dress-only","title":"Valley Soft Mikado Dress Only","description":"\u003cp\u003eThis elegant Valley Soft Mikado dress features a princess silhouette with a strapless neckline, creating a timeless and flattering shape. Crafted from luxurious Mikado fabric, it offers a smooth, structured finish. The dress is sleeveless with a low waist design, enhancing the natural figure. A train adds a dramatic and graceful touch, while the unique back detail provides subtle sophistication. Perfect for brides seeking classic elegance with modern refinement.\u003c\/p\u003e","brand":"Pronovias","offers":[{"title":"Off White \/ Order","offer_id":45278810964130,"sku":"250201-130-000","price":3985.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/valley_ba_1.webp?v=1749077357"},{"product_id":"arlo-1521m","title":"Arlo 1521M","description":"\u003cp\u003eThis strapless gown showcases a sculpted sweetheart bodice adorned with delicate pearl beading, offering a refined yet striking bridal silhouette. Crafted in structured Mikado, the dramatic full skirt complements the bodice’s bold design, creating a harmonious balance of elegance and presence. 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This gown is expertly designed to make a memorable statement on your special day.\u003c\/p\u003e","brand":"Demetrios","offers":[{"title":"Order","offer_id":45385208004770,"sku":"250401-161-000","price":4900.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/1_0d74e5bf-2032-4394-b266-c889a643b4b7.jpg?v=1743483323"},{"product_id":"antoinette-3d-flowers","title":"Antoinette 3D Flowers","description":"\u003cp\u003eElevate your special day with the Antoinette 3D Flowers wedding dress. The romantic cat eye neckline and 3-D floral details add a touch of sophistication to the asymmetrical draped bodice and V-back. 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The Raine Dip Bodice features boning to sculpt your shape, while her hand beading reflects light in the most dazzling of ways, and works with almost any of our BESPOKE skirts. \u003c\/p\u003e","brand":"Karen Willis Holmes","offers":[{"title":"Order","offer_id":45488431202466,"sku":"250805-140-000","price":2990.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/RaineDip_Adrianagown-weddingdress-KWHBridal-KarenWillisHolmes-LaPerouse_7.jpg?v=1747017626"},{"product_id":"january","title":"January","description":"\u003cp\u003eTransform into a regal bride with January, the glamorous pearl edged lace beaded ballgown wedding gown by Sottero and Midgley. 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As you glide down the aisle in TEMINA, feel like a true princess ready to walk towards your happily ever after!\u003c\/span\u003e\u003c\/p\u003e","brand":"Blue By Enzoani","offers":[{"title":"Order","offer_id":45694230266018,"sku":"250721-100-000","price":4640.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/26_Blue_PRO_TEMINA_Fro_Web_1064_1418_80_int_s_c1.jpg?v=1753067970"},{"product_id":"theodora-mikado-unlined","title":"Theodora Mikado Unlined","description":"\u003cp\u003eIntroducing the ethereal THEODORA bridal gown from the Blue collection! This princess-style ballgown is crafted from luxurious mikado and adorned with intricate beaded geometric lace detailing. The sweetheart neckline adds a touch of romance, while the inclusion of pockets infuses a playful charm into this sculptural silhouette.\u003c\/p\u003e\n\u003cp\u003eWith its beaded embellishments and convenient pockets, THEODORA is a dreamy choice for brides seeking both elegance and functionality in their wedding gown. \u003c\/p\u003e","brand":"Blue By Enzoani","offers":[{"title":"Order","offer_id":45694230233250,"sku":"250721-110-000","price":5005.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/26_Blue_PRO_THEODORA_Fro_Web_1064_1418_80_int_s_c1.jpg?v=1753068096"},{"product_id":"carthy","title":"Carthy Dress Only Soft Mikado and Lace","description":"\u003cp\u003eThe Carthy gown by Pronovias features a strapless fitted bodice that elegantly shapes the silhouette, paired with a full skirt highlighted by large box pleats for a timeless look. Its classic style is beautifully updated with large modern floral appliques, adding a unique and sophisticated touch. Optional sleeves are available to customize your look, offering versatility and added coverage. Perfect for brides seeking a blend of tradition and contemporary design on their special day.\u003c\/p\u003e","brand":"Pronovias","offers":[{"title":"Order \/ Off White","offer_id":45768887795874,"sku":"250806-130-000","price":6185.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/carthy-b-41882d5c.jpg?v=1756767984"},{"product_id":"anastasia","title":"Anastasia","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eFit for a modern fairy tale, this ivory A-line gown in mikado exudes noble elegance. A sweetheart neckline and falling sleeves with a refined turn-up frame the décolletage, while an expertly structured corset with hand-beaded detailing enhances the silhouette. The flowing train completes the look with a sense of royal grandeur.\u003c\/span\u003e\u003c\/p\u003e","brand":"Tina Valerdi","offers":[{"title":"Default Title","offer_id":45776554819746,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Anastasia_2.webp?v=1755858621"},{"product_id":"rawand-dress-and-sleeves-unlined-bodice","title":"Rawand Dress and Sleeves Unlined Bodice","description":"\u003cp\u003eThe Rawand Dress features a bold, soft lace design with a sweetheart strapless neckline that beautifully enhances your silhouette. Its princess style flows gracefully, offering a timeless bridal look. The dress includes removable sleeves for versatile styling, allowing you to customize your wedding day appearance with ease. The unlined bodice provides a lightweight and comfortable fit, perfect for celebrating in confidence and style.\u003c\/p\u003e","brand":"Pronovias","offers":[{"title":"Order \/ Off White","offer_id":45795768729762,"sku":"250902-130-000","price":4425.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/RawandPronoviasrawand-b-8bf164be.jpg?v=1756772775"},{"product_id":"pompom-colour","title":"Pompom Colour","description":"\u003cp\u003eFor the bride who loves a playful twist, Pom Pom is here to make a statement. The modern ballgown silhouette, paired with a strapless, hand-shirred bodice, is pure magic. Cascading grosgrain ribbons add a whimsical charm to this dress, while the matte organza and tulle fabrics provide just the right amount of structure. It's fun, flirty, and fabulous—just like you.\u003c\/p\u003e","brand":"Locket","offers":[{"title":"Order","offer_id":46255370502306,"sku":"251101-120-000","price":3860.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/3257f91fc23172df47152378f1ca7200-plp-900.jpg?v=1762228761"},{"product_id":"pendant-colour","title":"Pendant","description":"\u003cp\u003ePendant is a show-stopping off-the-shoulder ball gown that captures pure bridal magic. Featuring elegant long lace sleeves and a fully boned bodice for a sculpted fit, this gown combines dramatic romance with timeless elegance. Layers of luxurious tulle and delicate point d'esprit create movement and dimension, while strategic lace placement enhances your silhouette beautifully. The voluminous skirt delivers that enchanting fairytale moment every bride dreams of. Perfect for the bride who wants to make an unforgettable entrance.\u003c\/p\u003e","brand":"Locket","offers":[{"title":"Order","offer_id":46255370535074,"sku":"251101-130-000","price":3170.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Pendant-LocketbyWatters503ca7fd6241e424a0c994c928eebd35-plp-900.jpg?v=1762228954"},{"product_id":"true-1","title":"True","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eOff-the-shoulder and unforgettable, True brings the drama with its corset bodice and voluminous ball gown skirt. The slit adds a modern edge, while the Mikado and organza fabrics elevate this gown to a whole new level of opulence. For the bride who wants to make a statement, this is the dress that does just that.\u003c\/span\u003e\u003c\/p\u003e","brand":"Locket","offers":[{"title":"Order \/ Ivory","offer_id":46297107759266,"sku":"251101-140-000","price":3250.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/9ed5a4ad6a1e588e456e3ec859a1ae5c-plp-900_7cd7dd75-9f89-4685-adbe-8a0a07c9f67c.jpg?v=1762822496"},{"product_id":"the-tempeste-full-skirt","title":"The Tempeste Full Skirt","description":"\u003cp\u003eThe Tempeste Full Skirt is the perfect complement to your bridal vision. Crafted from sumptuous raw silk, this gracefully gathered skirt drapes with effortless elegance and movement. As part of the versatile Tempeste separates collection, it pairs beautifully with the coordinating bodice to create your complete gown—or style it independently to express your individual aesthetic. The luxurious fabric and thoughtful construction ensure you'll feel supported and radiant as you walk down the aisle. Mix, match, and celebrate your unique bridal journey with confidence.\u003c\/p\u003e","brand":"Moira Hughes","offers":[{"title":"Order \/ Natural","offer_id":46326280421538,"sku":"251119-160-000","price":3965.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Moira-Hughes-Tempeste-bodice-Dress-pearl-bodice-seperates-aline_6a552472-548f-4a7c-bc66-26d47d1839ab.webp?v=1765414499"},{"product_id":"dmara","title":"Dmara Lane","description":"\u003cp\u003eThe Dmara Lane gown combines elegance with thoughtful design, featuring a stunning blend of plain and sparkle tulle that catches the light beautifully. The sheer organza-lined bodice is adorned with delicate Chantilly lace and embellished with beads, rhinestones, and pearls for a touch of glamour. A straight strapless neckline and plunging sheer back create a sophisticated silhouette, while detachable beaded shoulder straps offer styling flexibility. The gown is lined with Kahili recycled content lining, allowing you to feel confident in your choice. A crystal button-detailed zipper closure completes this exquisite bridal piece.\u003c\/p\u003e","brand":"Sottero + Midgley","offers":[{"title":"Order","offer_id":46350808154274,"sku":"251126-120-000","price":4180.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Sottero-and-Midgley-Dmara-Lane-Ballgown-Wedding-Dress-26SS401B01-PROMO15-IV005.jpg?v=1764301287"},{"product_id":"zulani-unlined-bodice-glitter-tulle","title":"Zulani Unlined Bodice Glitter Tulle","description":"\u003cp\u003eFormal, regal, and unspeakably glamorous, this strapless ballgown wedding dress with beaded lace, corset bodice, and extended sheer lace train sets a new standard for your black-tie celebration. Designed by Sottero and Midgley, Zulani combines timeless elegance with modern sophistication, creating a show-stopping silhouette that captures every eye as you walk down the aisle. The intricate beadwork and structured corset provide both support and stunning visual impact, while the flowing train adds drama and romance to your special day.\u003c\/p\u003e","brand":"Sottero + Midgley","offers":[{"title":"Order \/ All Ivory with Ivory Illusion","offer_id":46350808219810,"sku":"251126-110-000","price":4860.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Sottero-and-Midgley-Zulani-Ballgown-Wedding-Dress-26SS471A01-PROMO12-IV002.jpg?v=1764301112"},{"product_id":"mayumi","title":"Mayumi","description":"The oversized floral motifs give Mayumi its distinctive point of view. Custom Mayumi Floral Motifs are hand-placed over tulle and dotted netting, creating a soft dimensional finish that catches light beautifully. A chapel train completes the silhouette.\n\nDesigned with a supported bodice and full skirt, this gown delivers comfortable statement volume without compromise. The shaped bodice provides structure while the airy ball gown skirt creates presence with an effortless, light feel.\n\n**Key Features:**\n• Ball Gown silhouette\n• Sweetheart neckline\n• Natural waist\n• Strapless design\n• Tulle, Dotted Netting and Custom Mayumi Floral Motifs\n• Chapel train\n\nPair with the Mayumi Veil to extend the oversized florals through your full cathedral frame for a cohesive, show-stopping bridal look.","brand":"Locket","offers":[{"title":"Order","offer_id":47333946687650,"sku":"260612-120-000","price":3500.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/WATTERSLOCKETMAYUMIec1a417da4bb262815e68bc2e71caa0c-plp-900.avif?v=1787024084"},{"product_id":"benedet-dress-and-corset","title":"Benedet Dress and Corset","description":"The BENEDET bridal gown, a princess silhouette in satin, radiates timeless elegance and luminous softness. The sweetheart neckline enhances the bust with gentle femininity, while the strapless bodice highlights the openness of the shoulders. The satin princess skirt opens with structured movement that reflects subtle shine. A detachable corset offers the option of transforming the upper silhouette for different moments of the day.","brand":"Pronovias Privee","offers":[{"title":"Order \/ Off White","offer_id":47361244004514,"sku":"260625-100-000","price":5920.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/5_dc4a0fa2-6c09-43f2-9e19-21457177e37e.png?v=1782339720"},{"product_id":"dolomira-dress-only-soft-mikado","title":"Dolomira Dress Only Soft Mikado","description":"Soft mikado sculpts a majestic silhouette in this princess wedding gown, enriched with subtle guipure details. The sweetheart neckline offers a feminine, timeless touch in a design created to impress.","brand":"Pronovias","offers":[{"title":"Order \/ Off White","offer_id":47361244070050,"sku":"260625-120-000","price":4080.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/5_a7887305-06d7-4063-aa21-66d171e64c78.png?v=1782339995"},{"product_id":"fiorita","title":"Fiorita","description":"Inspired by vintage bridalwear, the Fiorita is a statement wedding dress that captures drama and sophistication in every detail. Crafted from luxe Cartago satin, this gown features an asymmetrically draped front bodice with refined topstitching and a sculpted basque waist that flatters the silhouette beautifully.\n\nThe strapless cat eye neckline creates a modern edge, while the soft sweetheart back neckline offers romantic elegance. Lined with Rosario crepe back satin for comfort and structure, the dress closes with a discreet zipper and inner elastic, accented by covered buttons trailing to the hem. Functional pockets add a practical touch to this fantasy gown.\n\nPerfect for exceptional bridal portraits and unforgettable moments, Fiorita is designed for the bride with a bold vision.","brand":"Maggie Sottero","offers":[{"title":"Order \/ All Ivory","offer_id":47377114824866,"sku":"270701-120-000","price":2860.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Maggie-Sottero-Fiorita-Ballgown-Wedding-Dress-F6MS207A01-Alt50-IV002.jpg?v=1782944569"},{"product_id":"seaborn-dress-unlined-bodice","title":"Seaborn","description":"The SEABORN bridal gown embodies princess elegance with its sweetheart neckline and strapless silhouette. Crafted in tulle with delicate lace and beadwork, this gown radiates luminous romanticism and timeless sweetness. The clean back creates a graceful vertical line, while the princess skirt flows with airy, balanced volume for a soft, enveloping presence. Perfect for the bride seeking understated sophistication and romantic charm.","brand":"Pronovias Privee","offers":[{"title":"Order \/ Off White\/Light Beige","offer_id":47405676069026,"sku":"260706-100-000","price":5615.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/seaborn_b.jpg?v=1783382203"},{"product_id":"elaria-satin","title":"Elaria","description":"ELARIA in PEN·LIV brings a modern sense of grandeur to the ballgown silhouette, with a high neck, long sleeve detachable jacket, and a striking keyhole detail that adds just the right touch of intrigue. The princess boned bodice, basque waist, and avant-garde bustle detail create a beautifully defined shape before unfolding into a cathedral train, lending the bridal dress a refined sense of drama and movement. Elegant and sculptural, ELARIA is perfect for a bride drawn to romantic structure and an unforgettable entrance.","brand":"Pen Liv","offers":[{"title":"Order","offer_id":47405699236002,"sku":"260705-110-000","price":6170.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/27_PENLIV_Web_ELARIA_Clo1_1064_1418_80_s_c1.jpg?v=1783918527"},{"product_id":"enissa-dress-overskirt","title":"Enissa Dress \u0026 Overskirt","description":"ENISSA from PEN·LIV captures a striking sense of romance with its sculpted ballgown silhouette and strapless sweetheart neckline. The princess boned bodice defines the shape with refined structure, while the drop basque waist lengthens the figure before the skirt opens with dramatic volume. A cathedral train extends the look with dramatic, graceful movement, creating an unforgettable finish as you move. Remove the detachable overskirt to reveal a figure-hugging column silhouette for an elegant second bridal look. This wedding gown feels poised, modern, and beautifully ceremonial from the first step to the last.","brand":"Pen Liv","offers":[{"title":"Order","offer_id":47405699301538,"sku":"260705-120-000","price":9640.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Enissa27_PENLIV_Web_ENISSA_Bac_1064_1418_80_s_c1.jpg?v=1783918650"},{"product_id":"esmira","title":"Esmira","description":"ESMIRA from PEN·LIV channels modern romance in a sculpted ballgown silhouette, balancing drama with clean, architectural lines. The plunging neckline and princess boned bodice create a lifted, defined shape, while the basque waist accentuates the waist before opening into a sweeping cathedral train. The detachable halter neck straps provide refined versatility, letting the gown's poised structure feel effortlessly graceful. ESMIRA is a bridal dress that feels regal yet fresh, made for a bride who wants presence, movement, and a striking finish that lingers beautifully.","brand":"Pen Liv","offers":[{"title":"Order","offer_id":47405699334306,"sku":"260705-130-000","price":7530.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/Esmira27_PENLIV_Web_ESMIRA_Fro_1064_1418_80_s_c1.jpg?v=1783918762"},{"product_id":"wanda-dress-overskirt","title":"Wanda Dress \u0026 Overskirt","description":"WANDA from Enzoani captures romantic grandeur in exquisite lace, designed as a stunning ballgown with a cathedral train that commands attention. The strapless sweetheart neckline elegantly frames the décolletage, while the princess boned bodice, illusion back, and basque waist create a refined, cinched silhouette that balances structure with softness. Light-catching lace adds luminous texture and depth, allowing the gown to move with graceful drama.\n\nThis captivating 2-in-1 design features a detachable overskirt, transforming the dramatic ballgown into a sleek, sexy mermaid silhouette. Versatile, elegant, and assured—WANDA is the ultimate statement wedding gown for the bride who wants transformative style.","brand":"Enzoani","offers":[{"title":"Order","offer_id":47405952303266,"sku":"260707-100-000","price":6355.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/3548\/4834\/files\/WandabyEnzoani27_Enzoani_Web_WANDA_1Fro_1064_1418_80_s_c1.jpg?v=1783920168"}],"url":"https:\/\/dionforbrides.com.au\/collections\/ball-gown.oembed?page=2","provider":"Dion for Brides","version":"1.0","type":"link"}